2 Part Question:
?I am updating an existing website for a client in CMS Made Simple, a system I don’t know. I asked the person who created the site how to change the title on the page to an H1 and use a title for the page so the title tag is independent of the page’s visible headline.
Question 1: Is his response (below) correct??
?“It`s considered bad practice to serve different content to Google than you serve to users. It`s classed as spamming by google and can be penalised.
You can include meta data on the page which is not seen by the user but generally that isn`t valued much by google...”
Question 2: In CMS Made Simple, how do I separate the title tag and the page’s visible headline? I know it’s supposed to be “simple” but I’m more on the Marketing side of things, less on the technical!
Thanks, I’d appreciate ANY help!