(Entry was posted by Joy Edward on this post in the Dumb SEO Questions community on Facebook, 09/11/2013).

How to rank my Google place listing for a particular keyword?

Hello Guys, Would you please give me your opinion to rank my Google place listing for a particular keyword? As it is already ranking for my brand name but i want to rank it for one of my keywords... Any advice is appreciate..

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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

Ranu Jain: Google places listings search results are based primarily on relevance, distance and prominence. ;

Relevance: Relevance is how well your local listing matches with the inquiry someone is searching for. A complete and comprehensive listing in Places will definitely rank better on SERPs.

Distance: It is how far is each potential search result from the location term used in a search? If you don't specify a location in your search, Google will calculate distance based on what they know about your location.

Prominence: It is how well-known or prominent a listing can be. Google gathers this information from links, articles, and directories related to your listing. Some places are quite prominent in the offline world. Google tries to ;reflect this online as well. For example, famous museums, hotels, or renowned ;store brands that are familiar to people are also likely to be more prominent in search engine result pages.