Dumb SEO Questions

(Entry was posted by Nishant Desai on this post in the Dumb SEO Questions community on Facebook, 07/17/2013).

Any suggestions for a quick improvement in rankings?

I have a client from UK and we are working on his site for SEO.  Somehow all his competitors are getting good rankings who are getting their SEO done in UK itself but as my client is not getting much improvements since last 6 months (We are based in India).

Any suggestions or guidance to get some quick improvement in rankings?  What currently is the best to do to optimize my client`s keywords for rankings.



Thanks in advance.
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • Adam Nowlin: I would reevaluate as to whether or not your location has anything to do with your results.  ;I've never heard of that being an issue, and it seems a proxy ought to solve that problem if it were.  ;Would be interested to hear other's thoughts on that.  ;

    I think that the path of least resistance would be to take a look at your actual SEO process and work out some of the issues there.  ;I assume your process looks different now than it did 12 months ago?
  • Jon Dunn: Its rather difficult to say without a url, an idea of the market or access to analytics. Perhaps thr site has been effected by Penguin? What link building have you done? Whats the link profile looking like? 
  • Nishant Desai: URL of the site is oilandfuelpumps.com - We have done Directory Submissions, Social Bookmarking, Article Submissions mainly for the Off-Page activities.
  • Jon Dunn: I will have a look at the profile but depending on how aggresive you have been with those types of links and the anchor texts used, that could be the problem.
  • Brent Wildman: +Nishant Desai ;those are all pretty outdated and ineffective techniques. You're going to have to do a lot more if you want to rank for some of these big keywords. Mainly creating new and engaging content.

    Also you may want to look into another host cause your server is very slow.
  • Justin Y: +Nishant Desai I would start by researching their competitors link profile and see how and where they're sites are being fed in terms of quality back links. Then you can go after the same domains that have the strongest domain authority. This is just a suggestion for something that I would do.
  • Nishant Desai: Thanks all for the suggestions.

    +Brent Wildman - Can you suggest some other techniques using which I can have good improvements in ranking.
    +Justin Y ; - Thanks for the suggestion
  • Nishant Desai: +Brent Wildman ;Can you suggest some other techniques using which I can have good improvements in ranking.
  • Andrei Gherghel: +Nishant Desai at a first look i noticed to possible issues.
    1. Your links profile is not natural, a clear sign for penguin that you posted a large number of the links to your site targeting the keywords you want to rank for.
    2. There are sitewide links to your website which is also not ok, like the banner on heatbits . com
    Use nofollow for links like this.
  • Bjarne Ravn: I took a look at your site and the code.
    You will need some changes to your web. Not only to rank much better but also to get more conversions.
    There is no easy way out. Please let me know, what it means to your business to rank better.
  • Nishant Desai: +Andrei Gherghel ; - Thanks for the guidance.
    +Bjarne Ravn ; - Appreciate your response
  • Lucia Jordan: Article submissions will kill the site...
  • Nishant Desai: +Lucia Jordan ;- Shall i stop article submissions immediately?  ;What other activities shall i ask my SEO guy to do?
  • meghana vijaykumar: I have the same question are article submission effective or one should stop them.
  • Lucia Jordan: You should stop them. Google knows there are websites built out there specifically designed for SEO link building and has been penalising them. I used to use them a couple of years ago and they did work, but stopped in 2011. Guest posts on blogs (but not blog networks) are more effective, but it's harder to do.
  • meghana vijaykumar: Thankyou+Lucia jordan what other activities do you recommend apart from guest blogging .
  • Nishant Desai: +Lucia Jordan ;Thanks for the suggestion.
  • Lucia Jordan: on-page content +meghana vijaykumar ;keep it updated :)
  • meghana vijaykumar: Thankyou +Lucia Jordan 
  • Matt Raynes: Anyone notice the title tag is over optimised. ; Pandas wouldn't like that!
  • Matt Raynes: Same goes for Meta description too.
  • Lucia Jordan: Ah yes - they need to be written in little English phrases, rather than just keywords and pipes +Nishant Desai ;
  • Nishant Desai: +Matt Raynes ;- Thanks for suggestion.  ;Will make the necessary changes.
    +Lucia Jordan ;- Thanks again..!

View original question in the Dumb SEO Questions community on Facebook, 07/17/2013).

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