Dumb SEO Questions

(Entry was posted by Uzma Asghar on this post in the Dumb SEO Questions community on Facebook, 08/02/2014).

Do I need to use my city in citation or search engine pick city and state from address?

I am working for a client on Citation Building ! he want to optimize his website for We buy your house  . he is in Florida  . do i need to use Florida or city , state name in Citation , G+ , yelp , YP or i just need to enter we buy your house & search Engine will pick city , state from Address?
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • Uzma Asghar: I am working for a client on Citation Building ! he want to optimize his website for We buy your house  ;. he is in Florida  ;. do i need to use Florida or city , state name in Citation , G+ , yelp , YP or i just need to enter we buy your house & search Engine will pick city , state from Address ?
  • Blade S: If he only wants the business to be local, then yes. Also put Florida in the site's title, h1, and inside the content. Don't overdo it though.
  • Uzma Asghar: my question was about Citation Building , Do i need to put city , state , in Yelp , Yellow pages, G+ page or not ?
  • Blade S: +Uzma Asghar
    Yes.
  • Ian Dixon: You have to find the best way to tag the area in which your client operates +Uzma Asghar ;since you seem to be looking at local search.
    Not an easy task as the end result can look spammy but it's a step that needs to be taken to get results for the area in which they operate.
    For instance, I very much doubt that they want enquiries from all of Florida so find a way to narrow it down to where they do operate
  • Ryan Cramer: Unless the end user is stuck in a Disney cartoon, people move - not houses.  ;Considering the topic of the site, it's safe to say that using the address definition for the citation would be more beneficial.  ;

    I would also like recommend that you use onsite schema.org standards to compliment the citation submissions to the services you have listed. Citations may be the format that they are requesting, but you may find better value for your client's site by using the schema rich snippet markup internally.
  • Steven Ciccantelli: +Uzma Asghar there is some great stuff about citation building on mozlocal.
  • Edwin Jonk: From the expert panel in this weeks SEO Questions hangout on air on 01:05:34 into the YouTube video: https://dumbseoquestions.com/q/do_i_need_to_use_my_city_in_citation_or_search_engine_pick_city_and_state_from_address +Uzma Asghar

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View original question in the Dumb SEO Questions community on Facebook, 08/02/2014).

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