I have a client that I do some SEO for. She has a group of people that she wants to offer a website to in order to help her business grow. She also wants these sites to rank for some KW`s but she says she knows the people are not going to update the content.
I told her this is practically impossible and then she showed me several sites that do rank with hardly any content at all. Most don`t even have a blog page. Just a few static pages and they rank.
My question is, how do I respond to this? Some of these sites have held positions for a while so I can`t tell her it`s temporary.