Honey Tree Media: Hi +Robert Russell I would suggest starting off by reading all the free guides that Moz offers and experimenting on your own sites, and purchasing the basic membership so that you can ask specified questions in the forums. What a lot of people don't realize is that Distilled consultants and Moz Staff participate in the forums actively as well, which gives you am opportunity to get personalized answers from some of the world's leading authorities on SEO.
Victor Mbazigwe: Hi +Robert Russell, In connection with what Honey tree media said, it's good to find valuable resources which tips can give a lot of help to your page. You may also try econsultancy and seogadgets blog for references and to keep you updated with the latest trend in Internet Marketing.
Robert Martin: Great question ;-) Good #SEO information can be both free and priceless. Besides asking the right question though, you have to ask the right people. I'd start by asking +Danny Sullivan, +Joost de Valk, +Brian Gardner and maybe even +Matt Cutts (hey, he could answer). There are a lot of wrong ways to do SEO, but I believe these guys COULD point you to websites teaching it correctly.