Dumb SEO Questions

(Entry was posted by Matt Raynes on this post in the Dumb SEO Questions community on Facebook, Thursday, October 3, 2013).

Has anyone felt any impact from Hummingbird yet?

Anyone felt any impact from Hummingbird yet?  Will expanding out a blog in your niche that now typically points to answer questions directly/relating to your niche be the next big content thing?

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Selected answers from the Dumb SEO Questions G+ community.

  • Aamir Siddiqui: Yes you can also count on this strategy with other niche bloggers but always just stay away form blog -farms as it has been highly penalized by Google in its latest updates. Humming Bird is a good update by Google which is mostly emphasized on the conversational search and how the quality of search queries has been refined since time.
  • Dave Elliott: I've not noticed too much on clients sites. FAQ pages all seem to be performing slightly better in the last two month  ;than the previous 6 though. No idea if this is random.
  • Aamir Siddiqui: You can also create a good FAQ and an Archive pages.
  • Matt Raynes: I thought that when I originally posted. Built out FAQ areas could become an important on-page factor. Hmmm, then a FAQ page could be built out further with additional links leading to internal pages that elaborate from basic points.... ;
  • Aamir Siddiqui: No-follow attributes are put on internal links now like sign up forms links and other pages.
  • Simon Fryer: I&#39;ve seen some positive change since hummingbird, particularly on sites where we have invested time and effort in quality service &amp; advice areas. I&#39;d hardly call informative content the next big thing though; most SEOs have been recommending this for years.<br /><br />Really hummingbird shouldn&#39;t impact your strategy at all. The only difference I would predict is that the specific keywords you&#39;re using will matter less; it&#39;s what you&#39;re actually saying that&#39;s important. It&#39;s a semantic change.<br /><br />
  • Matt Raynes:  ;That&#39;s great news regarding your results though I suggested building out existing content as opposed to &#39;call informative content the next big thing&#39;.  ;Would a FAQ section or blog that is enhanced aid a site more in the serps than what it may have done before?  ;<br />And yeah, keywords are great when used within a focus group.
  • Luke Ciciliano: The traffic on our clients&#39; sites has actually gone up over the last month or so . Hummingbird is going to be similar to the Panda update in the sense that any negative impact will mostly be felt by those with low quality content. ;
  • Simon Fryer: Its good, but It&#39;s hard to say its definitely a result of the update . I&#39;ve seen quite a lot of fluctuation in our data set over the last few months. Who knows what else is going on behind the scenes, so it&#39;s also difficult to say whether advice areas are any more beneficial. <br /><br />I suspect depth of content may become important though.

View original question in the Dumb SEO Questions community on Facebook, Thursday, October 3, 2013).

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