Dumb SEO Questions

(Entry was posted by Mark Gilvey on this post in the Dumb SEO Questions community on Facebook, Wednesday, July 31, 2013).

SEO Best practice for ranking photography.

Greetings,

I am a photographer, I just completed a shoot and I`ve made some scaled down versions of a few photos from that shoot, added my copyright/metadata etc. I thought I would post an article on my blog and create a Project on LinkedIn to talk about the shoot to include text and photos.

1. Do I want to do a little spinning of the text content so it`s not counted as duplicate content?

2. File Name vs. ALT attribute: Since I want to be found for the type of photography that was shot in each photo (for example, one photo might be a corporate portrait vs another which is architecture interior vs another which shows a product or service), what strategy should I use for name and ALT tags:

If the photo contains an action shot of an employee working, do I want to name the file based on what I want to be found for eg: commercial-photographer-xyztown.jpg and for the ALT tag include information about what is in the photograph or do the name and ALT need to be closer related?

3. What is the spam-o-meter limit on file names?

Goal: For linkedIn, I want to post a complete account of the project, I don`t know if Google will spider it or not and that`s not as important as having the project listed in my profile is.

For the SE`s; I`d like the photos to come up in a picture search for example: commercial photographer xyztown or architectural photography xyztown.

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OUR ANSWERS

Answers from the Dumb SEO Questions Panelists.

  • Tim Capper: Ok this is the way I would Play it and it will take a few articles or as many in the project to all be available ... lenghtly but great for content. 1) Overall project article This will include the full project. Introduction to project, explanantion. Then brief explanation of each section with within project and 1 image, then link through to project of that section. EG: Title : Full project intro

    corporate photo snippet image view full corporate photo shoot - link to that full article

    employee photo snippet image view full employee photo shoot - link to that full article Images : keep alt attribute as simple as possible. Corporate photo shoot - Mark Gilvey Architecural photography london - Mark Gilvey Once all live, a great way to promote photos - and i use it well for one of my clients a location library. Pinterest Google+ If you have an image that has a physical location then you can even add the image location when you post in Google+

YOUR ANSWERS

Selected answers from the Dumb SEO Questions G+ community.

  • Tim Capper: Ok this is the way I would Play it and it will take a few articles or as many in the project to all be available ... lenghtly but great for content.<br /><br />1) Overall project article<br /><br />This will include the full project.<br /><br />Introduction to project, explanantion. ;<br /><br />Then brief explanation of each section with within project and 1 image, ;then link through to project of that section.<br /><br />EG:<br /><br />Title : Full project<br /><br />intro<br /><br />&lt;h2&gt; corporate photo<br />snippet<br />image<br />view full corporate photo shoot - link to that full article<br /><br />&lt;h2&gt;employee photo<br />snippet<br />image<br />view full employee photo shoot - link to that full article<br /><br />Images : keep alt attribute as simple as possible.<br /><br />Corporate photo shoot - Mark Gilvey<br />Architecural photography london - Mark Gilvey<br /><br />Once all live, a great way to promote photos - and i use it well for one of my clients a location library.<br /><br />Pinterest<br />Google+<br /><br />If you have an image that has a physical location then you can even add the image location when you post in Google+

View original question in the Dumb SEO Questions community on Facebook, Wednesday, July 31, 2013).