Re-Entering the Strike Zone – How to Avoid Panda Relapses and Temporary Recoveries

Set it and forget about Panda?

Glenn Gabe argues:

Instead of a "set it and forget it" mentality, Panda victims need a "continual improvement" philosophy. Once changes are vetted and pushed to production, they need to be recrawled and re-audited. I can’t tell you how many times I’ve recrawled sites after changes went live and still found problems. And in worst-case scenarios, I found many problems…But if I didn’t recrawl and re-audit the site, then the company would think everything was taken care of. That’s until Panda came rolling through again chomping on bamboo.? Re-Entering the Strike Zone – How to Avoid Panda Relapses and Temporary Recoveries