Selected answers from the Dumb SEO Questions G+ community.
Brenda Michelin: Will there be multiple locations? I would go site/service/location if there are multiple locations.
Jason Chong: sorry my question may be unclear. I’m trying to understand how anchor text links are regarded if used as the linked domain from directories etc
Stockbridge Truslow: For local SEO purposes, you can tell Google the locations you serve quite clearly without having to have a unique page for each one. It knows whether or not you serve Walla Walla, so if you do and someone searches for a place to get your service in Walla Walla - Google will send them there. It`s the service itself that is critical to convey clearly.
Joshua McAdams: /location/ and then if you have the time /location/service/
a lot of content for a given location will get you ranked there.