Dumb SEO Questions

(Entry was posted by Nikhil Tevatia on this post in the Dumb SEO Questions community on Facebook, 02/15/2018).

Is it possible to target countries whose primary language is not english?

Hi all I am working for a digital agency we have our offices in India and US(Registered as Inc). We have decent amount of traffic from US. Now we want to increase traffic from Canada and EU countries specifically. Our website is in english only, so is it possible to target countries whose primary language is not english. We don`t have any adress apart from India and US. We can acquire local address in few countries, but it will only help in building trust that to when someone reach out to us. List the agency with that local address in local listing websites of different countries, is not relevant. Through content is the only way, or some other options are there ? Any help is appreciated. PS - I have posted this to 1-2 other groups also. Hope the admin dont mind.
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • Alan Bleiweiss: If you want to target countries whose primary language is not English, you need to create an entire copy of your content, in the language of the country you are targeting, and set up country code language (lang) settings along with hreflang tags. Then you will need to earn quality links from those countries. I highly recommend getting the internationalization guide and checklist from Aleyda Solis. https://www.aleydasolis.com/english/international-seo-tools/

View original question in the Dumb SEO Questions community on Facebook, 02/15/2018).