Dumb SEO Questions

(Entry was posted by Ashish Bedi on this post in the Dumb SEO Questions community on Facebook, Thursday, June 27, 2019).

Getting lot of impressions but No Clicks

Need Help Getting lot of impressions but No Clicks

Hello Folks,

Its been 6 months since website is live & because of constant updates from google website is yet to get any credible traffic. Though I see lot of impressions coming but no clicks. What can be the possible reasons. Your help is appreciated

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Selected answers from the Dumb SEO Questions G+ community.

  • Tim Capper: What you are not sharing is the position that your site is at for that query.

    A site at position 1 can roughly expect 33% of the estimated traffic searching for that query. Maybe less if there are Ads, Featured Snippets etc

    So looking at the first one - 401 impressions - if the site was at position 1 for that query you would only be looking at 132 clicks - maybe.

    So this goes back to what are the average positions for those terms ?
  • Ashish Bedi: Position for all the keywords are 11-50. None has first page rankings which is why I am bit confused how can a keyword receive so many impressions.....Thanks
  • Tim Capper: A link URL records an impression when it appears in a search result for a user. Whether or not the link must actually be scrolled into view or otherwise visible depends on the type of search element that contains the link.

    This might help :

    Have you filtered by country.
  • Ashish Bedi: No, I haven`t filtered them. Will do it & check
  • Neil Cheesman: Personally, I would dig deeper and see if any of these urls have search terms that perhaps you were not expecting and the page may not be `fully` optimised for - perhaps the title could be tweaked (for example) and you could get some from page two to page 1 and the get some clicks.

View original question in the Dumb SEO Questions community on Facebook, Thursday, June 27, 2019).

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