Subject: Use of Subdirectories in Different Countries SEO.
Hi, I have optimized the website (Ex. www.thecompanymanager.com) for USA. In webmasters, the targeted country also the same.
We are planning to market the same domain to canada as www.thecompanymanager.com/ca with the same website template.
So the following steps are I planning to do,
1. New subfolder in server as `ca` & upload the same website layout with new content.
2. Optimizing all title, descriptions, alt etc for the specific country.
3. Adding a new property on webmasters as
4.?? Suggest the right do things.
Kindly let me the pro`s and con`s of using the subdirectory SEO, and must do things.
Thanks in advance for your answers.!!!