Dumb SEO Questions

(Entry was posted by Mickey Wesler on this post in the Dumb SEO Questions community on Facebook, 05/09/2014).

SEO on a large site with results page.

Hi Everyone - I have yet to come up against this yet - so any help would be greatly appreciated:
I have a client that is a hospital group with 53 locations and 100`s of doctors - they have a doctor search area where people can put in various criteria (such as specialty, location, gender etc.) I am looking for the best way to SEO the results pages I have it figured out how to make different title tags which gave me the most concern but now I am wondering about the h1 tag.
On the results pages no matter what the client wants to have their tag line which has no keywords in it.
I am looking for a solution:
My thoughts are to not have an h1 tag and put the tag line just in bold.
Would result pages that do not have an h1 be hurt?
Has anyone ever worked with SEO on a large site with results page any help or even ideas would be wonderful.
Thanks in advance.?
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • Mickey Wesler: Hi Everyone - I have yet to come up against this yet - so any help would be greatly appreciated:
    I have a client that is a hospital group with 53 locations and 100's of doctors - they have a doctor search area where people can put in various criteria (such as specialty, location, gender etc.) I am looking for the best way to SEO the results pages I have it figured out how to make different title tags which gave me the most concern but now I am wondering about the h1 tag.
    On the results pages no matter what the client wants to have their tag line which has no keywords in it.
    I am looking for a solution:
    My thoughts are to not have an h1 tag and put the tag line just in bold.
    Would result pages that do not have an h1 be hurt?
    Has anyone ever worked with SEO on a large site with results page any help or even ideas would be wonderful.
    Thanks in advance.

View original question in the Dumb SEO Questions community on Facebook, 05/09/2014).