Dumb SEO Questions

(Entry was posted by Denys Dubner on this post in the Dumb SEO Questions community on Facebook, Thursday, March 22, 2018).

I setup hreflang to 3 languages and don’t indicate the country

I have another dumb question. Sorry in advance guys! If I have a national domain (.ch in my case) and I setup hreflang to 3 languages and don’t indicate the country...

do I have the chance of being discovered by searchers from other counties or even rank for some keywords outside Switzerland? Thanks.

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Selected answers from the Dumb SEO Questions G+ community.

  • Ronan Walsh: It`s possible I`ve interpreted your question wrong but wouldn`t it be impossible to set up herflang without specifying a country.
  • Marcus Pentzek: @denys I am from Germany and often have clients from Austria or Switzerland. I think I know what you mean: your priority target is ranking with all country`s languages in your country (de, fr, it). But you want to know if these languages might rank by chance in their originating countries as well. The answer is: yes, they may. Long answer: they might eventually not outrank same topic websites targeting specifically these countries. The reason is your .ch Domain which gives Google the signal you are targeting CH and the users themselves who might not click on the search result even if it showed up in their SERPs, because the might think a CH website might not fit as well as a DE domain for Germany (and so on).

View original question in the Dumb SEO Questions community on G+, Thursday, March 22, 2018).

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