Dumb SEO Questions

(Entry was posted by Joseph Asamoah on this post in the Dumb SEO Questions community on Facebook, 06/01/2014).

How I can get my rankings back asap?

Hello Guys I am desperate ...I am working on a brand new website for a client and everything seemed fine until I checked my keyword rankings a few hours later and I nearly fainted! My off page strategy was very white hat and am surprised this happened to me...I have attached a link to the rankings table before and after I got nuked.advice on how I can get my rankings back asap will be helpful.Cheers.? Solution .pdf
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • Joseph Asamoah: Hello Guys I am desperate ...I am working on a brand new website for a client and everything seemed fine until I checked my keyword rankings a few hours later and I nearly fainted! My off page strategy was very white hat and am surprised this happened to me...I have attached a link to the rankings table before and after I got nuked.advice on how I can get my rankings back asap will be helpful.Cheers.
  • Andrei Gherghel: Wait a couple more days. It could be a temporary drop. You may also take into consideration that google is rolling Panda 4 these days and there might be some on page factors which the algo doesn't like.
  • Joseph Asamoah: Thanks!Will do...
  • Alistair Lattimore: Joseph, what is the domain - I can't read it easily in the document. Please don't hyperlink it in the comments - just 'mydomain dot com' is fine.
  • Joseph Asamoah: simplicitiletting dot co. dot uk . Thanks.
  • Alistair Lattimore: After a 5 minute investigation Joseph, I don't see anything wrong. You're not blocking Googlebot via robots.txt, you haven't accidentally meta noindex the content, your rel=canonical tags are missing but not pointing to incorrect URLs, Google have crawled the site (~20 URLs indexed), I can see the content on a given URL via a cache:url query in Google.

    You might find this is just the honeymoon period of a new site coming to an end and now you need to work through the ongoing optimisation (on/off site) to progressively build the rankings for the site over time.
  • Andrei Gherghel: Since its a new website you may also want to avoid rich anchor text links like the one on wikidweb 
  • Joseph Asamoah: Thanks a lot for the insight and tips.
  • Joseph Asamoah: Actually never knew this "honeymoon" period (Google Dance) existed until you mentioned it and I did some more research on it. I think the rule is never get carried away with a new site (new bride) . I was thinking it might be Panda as I felt some of the pages (especially the homepage is a bit thin) on content hence I was/am going to ask the owner to enrich it. But thanks once again.
  • Tim Capper: Yep, i think it was an initial "honeymoon".

    Other thoughts:

    Looking at the terms in your tracker, when i did an insite search with "inventory clerk clapham" , I cant actually find this on the site, service. I am not talking about keyword stuffing, you only service 4 areas, so i would have service pages for these.

    Content is a very thin on the site, as you acknowledge above. I dont like the services pages where you show pdf, personally that would make some cracking content on page, then offer it as a downloadable pdf.

    /uploads/2/7/2/5/27255735/sample_-_inventory.pdf

    The Prices, i would also have them on Page - Create a page and have sections for each 1, 2, 3 4  ;bedroom - these can also be markup with schema ;
  • Joseph Asamoah: Just a question instead of a downloadable pdf  ;can I not just index the pdf content? ;
  • Alistair Lattimore: Google can index the content of a PDF but you really want that content and more in HTML format if possible, its a better user experience from the search results to land on a page that they can take an immediate action from - ie submit a form etc.
  • Tim Capper:
    The point i was trying to get across, was that people go to the services page, click sample and get a pdf - where they would have to leave, go back to a site page to contact you, fill in a form, look at another page

    Think User experience as +Alistair Lattimore ;says
  • Edwin Jonk: From the expert panel in this weeks SEO Questions hangout on air on 00:56:29 into the YouTube video: https://dumbseoquestions.com/q/how_i_can_get_my_rankings_back_asap +Joseph Asamoah

    The cuetimes listed on this page are functional while the live broadcast continues and also once Youtube has finished processing the public broadcast. Processing time varies between 6-24 hours. During this period the clip is viewable in full but the cuetimes cannot be relied on. ;

    If our assistance with this issue was useful to you, please consider sharing your success story so that others might benefit.

View original question in the Dumb SEO Questions community on Facebook, 06/01/2014).

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