Dumb SEO Questions

(Entry was posted by Eric M. Hoover on this post in the Dumb SEO Questions community on Facebook, 02/08/2018).

Sending people to the logo

Hey all, a bit stumped and also not really sure this is a "bad" thing per say, but my company`s logo keeps showing up in the top 10 pages for organic sessions in GA (I`m in Behavior>Site Content>All Pages FYI). I don`t really know how to explain it, and I am assuming this is for the image results tab, since it doesn`t pop up in the main SERP. My question is a two parter: 1) is this bad? ie taking away form other organic results or just sending people to the logo (not good UX), and 2) if so, how can I stop this from happening?
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • Eric M. Hoover: Here how it looks in GA, I blanked out the brand name.
  • Alan Bleiweiss: Never seen anything like it. Not in my memory at least. Can`t see how it could possibly hurt other rankings.

View original question in the Dumb SEO Questions community on Facebook, 02/08/2018).