Dumb SEO Questions

(Entry was posted by Ed Barnat on this post in the Dumb SEO Questions community on Facebook, Thursday, September 27, 2018).

Re: Last week - More about doorway pages

Last week, 9/20/18. you briefly discussed "Doorway Pages" and concluded that they should not be done. Can you give a better definition of what a "doorway page" is and how it might differ from a legitimate small or one-page site?

I am thinking mostly of how this might apply to small "Service Area" businesses like plumbers or photographers in some metropolitan areas.

I, for instance, am in the Albany New York area which can be seen encompassing not only the city of Albany but a dozen or more distinct or semi-distinct communities with their own official or local names, some or all of which many of our local "Service Area" tradesmen and businesses need to serve and need therefore to show up in search pages of a multitude of communities they may not have an actual physical location/store/office in.

For example Joe the plumber works out of his home in the hamlet of Boght Corners in the Town of Colonie. We still use out-houses (joke) in Boght Corners so while it is a nice place to live there is no work for Joe here, There is actually some plumbing (not to mention an international airport) in Colonie but Joe really has to attract work from Albany (and Schenectady - did I mention Schenectady?) if he wants to feed his kids.

I think Joe needs 3 or 4 well placed little one page sites to reach his market and compete well but I don`t want to slam him with "doorway pages".

Is there a way to do that?

This question begins at 00:14:40 into the clip. Did this video clip play correctly? Watch this question on YouTube commencing at 00:14:40
Video would not load
I see YouTube error message
I see static
Video clip did not start at this question


Selected answers from the Dumb SEO Questions G+ community.

  • Selena Vidya: Ed #1) Hi! šŸ‘‹šŸ¼ I used to live in Clifton Park (a few miles north of Albany) and I know exactly what you`re talking about in terms of the smaller communities/areas within what`s considered "Albany."Multiple small sites still require maintenance in ordeā€¦Lihat Lainnya
  • Michael Martinez: A doorway page is a page that was created to rank for 1-3 keywords with the intention of redirecting anyone who lands on the page to the "real" content somewhere else. There is a more robust version of the doorway page that looks more like normal contā€¦Lihat Lainnya
  • Trey Collier: https://support.google.com/webmasters/answer/2721311?hl=en

View original question in the Dumb SEO Questions community on Facebook, Thursday, September 27, 2018).

Reference Links