Via Richard Hearne who said: "This is really well worth reading. If there`s one person who seems to be able to analyse Google`s actions from a very strategic level it`s +aaron wall
Not saying he`s always right, but he`s certainly able to look at very complex systems, see how things may fit together, and then back up his hypotheses with well considered arguments.
I doubt many would disagree that lately Google is very aggressively pushing to monetise their search ecosystem, and doing what`s best for users seems to sometimes take a back seat.
The commentary around brands is very interesting - the hotel examples should make any large players in that industry especially uneasy.
Great weekend read. Make sure to read the comments."
Redfly Digital Marketing originally shared:
Have We Reached Peak Google? Great weekend reading by SEO Book?
Have We Reached Peak Google?
SEO Book
Have We Reached Peak Google?