(Entry was posted by Athanasios Giannias on this post in the Dumb SEO Questions community on Facebook, 11/22/2014).

GWMT: keywords, impressions, queries and clicks.

Hi every one
In GWT under Search Queries, after fine tuning my site, significant increase in keyword & overall impressions, but queries have not increased appropriately and clicks have decreased substantially. Why? Maybe only impressions on 1st page really count & all the rest are irrelevant?
Thank you?

This question begins at 00:38:42 into the clip. Did this video clip play correctly? Watch this question on YouTube commencing at 00:38:42

Share on Twitter

Share on Facebook

YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

Athanasios Giannias: Hi every one
In GWT under Search Queries, after fine tuning my site, significant increase in keyword & overall impressions, but queries have not increased appropriately and clicks have decreased substantially. Why? Maybe only impressions on 1st page really ;count & all the rest are irrelevant?
Thank you
Gregory Kristan: Hi +Athanasios Giannias ;, in GWT are you seeing an increase in image or video search? That might be a reason why you are seeing those numbers increase
Athanasios Giannias: hi +Gregory Kristan ;I apologize for the delay. It is a eCommerce site. Have made many changes to Meta-titles and descriptions. Most of the panel is in green (after a long time ), but queries have not increased appropriately and clicks have decreased substantially.
Mursel Kukic: Are you targeting the right kws

What's the search volume on them

Has your ranking decrease for a few kws