(Entry was posted by Niscoveanu Flori on this post in the Dumb SEO Questions community on Facebook, 01/20/2017).
Penalties on linking to external sources
I am trying to convince a news website to start linking to external sources, but they are very afraid of link penalties. Did someone find/know any official talks (prefered Google guidelines) about this topic?
I keep finding what not to do, like not using links in advertorials, participating in link schemes, but not a single word about when you should use external links.
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in the Dumb SEO Questions
community on Facebook, 01/20/2017).