Dumb SEO Questions

(Entry was posted by Niscoveanu Florin on this post in the Dumb SEO Questions community on Facebook, Friday, January 20, 2017).

Penalties on linking to external sources

I am trying to convince a news website to start linking to external sources, but they are very afraid of link penalties. Did someone find/know any official talks (prefered Google guidelines) about this topic?

I keep finding what not to do, like not using links in advertorials, participating in link schemes, but not a single word about when you should use external links.
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Answers from the Dumb SEO Questions Panelists.

  • Micah Fisher Kirshner: https://www.seroundtable.com/google-no-penalty-for-not-linking-out-23183.html Here`s an article about linking out.

Selected answers from the Dumb SEO Questions G+ community.

View original question in the Dumb SEO Questions community on G+, Friday, January 20, 2017).

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