Dumb SEO Questions

(Entry was posted by Pim Sandra on this post in the Dumb SEO Questions community on Facebook, 09/01/2022).

I want to rank keywords without creating more content

Hello everyone, I`m working on a website that focuses on B2B customers and would like to rank keywords without creating more content since we don`t have a budget to hire a content writer specific to that language. Can we create a page with the focus keywords and 301 redirects to product pages? Will it hurt SEO or make the website get a lower ranking in a long term?
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • Richard Hearne: Group expert> Can we create a page with the focus keywords and 301 redirects to product pages?Not sure you fully understand how the web works? A page can`t both exist for indexing AND redirect to somewhere else. What you`re describing can have 1 of 2 effects:1. No value2. Negative valueYou cannot rank for competitive keywords without content.
  • Pim Sandra: Richard Hearne Thank you for your reply.
  • Perry Bernard: Group expert+1Hi Pim Sandra, doesn`t sound like a good idea on the face of it. You still need to create content. If you plan to just add keywords to a page and link them to products, Google will see no value in that, just as users wont. I`m not sure what you mean about 301 redirect because you cannot have a page that is live and also 301 redirect it, so I assumed you meant linking.
  • Pim Sandra: Perry Bernard

View original question in the Dumb SEO Questions community on Facebook, 09/01/2022).