(Entry was posted by David Rosam on this post in the Dumb SEO Questions community on Facebook, 02/19/2016).

Google Don`t Want To Clutter The Search Results With Too Many Rich Snippets

Google: We Don`t Want To Clutter The Search Results With Too Many Rich Snippets

"Google has done several rich snippet reductions in the search results in the past. Of course Google only wants to show rich snippets where it makes sense and helps the searcher.

...

"So that is why it is hard for a site to always show rich snippets in the search results. It is not just site specific, but also query dependent and other criteria." Google: We Don`t Want To Clutter The Search Results With Too Many Rich Snippets

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David Rosam: Google: We Don't Want To Clutter The Search Results With Too Many Rich Snippets

"Google has done several rich snippet reductions in the search results in the past. Of course Google only wants to show rich snippets where it makes sense and helps the searcher.

...

"So that is why it is hard for a site to always show rich snippets in the search results. It is not just site specific, but also query dependent and other criteria."