(Entry was posted by Neil Cheesma on this post in the Dumb SEO Questions community on Facebook, 01/20/2017).

A question regarding internal links on a navigation menu

A question regarding internal links on a navigation menu: Obviously having the user in mind - but in terms of seo - is it good or bad to have 2-3 `money` keyword `phrases` as the links? Yes or no or doesn`t matter...

This question begins at 00:47:06 into the clip. Did this video clip play correctly? Watch this question on YouTube commencing at 00:47:06

Share on Twitter

Share on Facebook

YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

Alan Bleiweiss: Internal link anchor text makes the most sense when the words chosen are ideally able to communicate to site visitors "this is the primary focus of the target page". Because of this, internal linking does not suffer the same danger of spam signals from exact match anchor text from inbound links, as long as the exact match anchor you choose really does communicate that understanding of focus for site visitors. Do not, however, take that to mean you can use 50 varieties of those anchors within the site in order to get the page to be ranked for 50 variations. Because that`s obnoxious. And if it`s obnoxious, it`s spam. ;-)