I run an event directory site. Each week I create a post of the top events to attend that weekend. Is it better to: Have a static page where I change the content weekly? or Have a new blog post each week?
Michael Martinez: There is something to be said for both strategies. Or you could use a hybrid approach. If you`re using a standard CMS that pings when you publish a new Post (as opposed to a Page) then you may get more RSS subscribers and automatic social media shares by keeping the Post format. But the static page can have a memorable URL that is easy to share, too. A hybrid strategy would update the static Page with details and simply use Posts to announce updates. You could delete or redirect the Posts to the static Page as they become obsolete.