NAP consistency across the web

Selected answers from the Dumb SEO Questions Facebook & G+ community.

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  John Pitcher: As you are meant to have NAP consistency across the web, will it damage your ;SEO if your Facebook page has a different company name to your website and Google+ page? A customer has a website and Google+ page ;XYZ Languages but a Facebook page XYZ Language School. (His Twitter account in his own personal name rather than his company name).
  
  Should he change his Facebook page (if he can - he has over 100 likes) or is it ok to leave as is?
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  SEMXE: +John Pitcher ;it's always better to have consistent NAP throughout web... different names can confuse robots.. it might possible that Google can relate all these together to a single business by making use of other content tags like description, address, etc. but the best would be to have same NAP.
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  John Pitcher: Many thanks +SEMXE ;- the customer was advised up-front to have the same NAP but didn't really understand seo and created a different name for his Facebook. Is it worth his while trying to change it??
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  SEMXE: +John Pitcher ;if he has his own name on FB page and doesn't want to change that.. then advice him to create a new FB page with business name and link it as well to the website.
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  John Pitcher: +SEMXE ;No he has created a company Facebook page using a different company name to the one he has used on the website and on Google+ (initially, he was undecided which of 2 business names to use - XYZ Languages or XYZ Language School; he has used 1 for the website and Google+ and the other for Facebook).
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  SEMXE: +John Pitcher ;there isn't much difference between these two names... however having same name would be perfect.. why is he reluctant on not changing the FB name?
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  John Pitcher: Many thanks +SEMXE ;
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  Edwin Jonk: From the expert panel in this weeks SEO Questions hangout on air on 00:44:32 into the YouTube video: https://dumbseoquestions.com/q/nap_consistency_across_the_web +John Pitcher
  
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  John Pitcher: Many thanks to the panel!