Dumb SEO Questions

(Entry was posted by David Rosam on this post in the Dumb SEO Questions community on Facebook, 01/29/2016).

Google: We Pick Shorter URLs For Canonicalizatio

Google picks shorter URLs for Canonicalisation

What definitely plays a roll here is when we have two URLs that have the same content, and we try to pick one to show in the search results, www ill pick the short one. So that is specifically around canonicalization.

It doesn’t mean it is a ranking factor, but it means if we have two URLs and one is really short and sweet and this other one has this long parameter attached to it and we know they show exactly the same content we will try to pick the shorter one.

There are lots of exceptions there, different factors that come into play, but everything else being equal - you have a shorter one and a longer one, we will try to pick the shorter one.? Google: We Pick Shorter URLs For Canonicalization
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • David Rosam: Google picks shorter URLs for Canonicalisation

    What definitely plays a roll here is when we have two URLs that have the same content, and we try to pick one to show in the search results, www ill pick the short one. So that is specifically around canonicalization.

    It doesn’t mean it is a ranking factor, but it means if we have two URLs and one is really short and sweet and this other one has this long parameter attached to it and we know they show exactly the same content we will try to pick the shorter one.

    There are lots of exceptions there, different factors that come into play, but everything else being equal - you have a shorter one and a longer one, we will try to pick the shorter one.
  • Jim Munro: From the expert panel in this week's SEO Questions hangout on air on 00:52:55 into the YouTube video: https://dumbseoquestions.com/q/google_we_pick_shorter_urls_for_canonicalization +David Rosam

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View original question in the Dumb SEO Questions community on Facebook, 01/29/2016).