Selected answers from the Dumb SEO Questions Facebook & G+ community.
Tarek Dinaji: Find free guest posting opportunities to relevant sites. You do not always need to use your own author bio. Just publish as a natural article insert a relevant link .
Steve Wiideman: We use storybase.com to discover questions people ask about our or our clients` industries. We cluster keywords with the same user intent into groups sorted by highest search volume and use the keyword with the highest volume as the title of future evergreen articles scheduled for every Tuesday.
Assign someone to fast follow outreach to similar articles that would likely reference ours.