(Entry was posted by Michael D. Ross on this post in the Dumb SEO Questions community on Facebook, 05/30/2016).

Do I have to build a site for each business location?

With regards to local SEO and organic search results, if a brick and mortar business has two locations would it be best to have two separate websites, one for each location or just one website with both locations listed?

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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

Michael D. Ross: With regards to local SEO and organic search results, if a brick and mortar business has two locations would it be best to have two separate websites, one for each location or just one website with both locations listed?
Edwin Jonk: One with two listings on Google My Business. The reason is that you focus on one site which tends to lead to better quality. And if you have two separate sites the sites compete with each other for the same keywords (phrases). While if you have one site the combined search value normally outranks both of them.