"Data is the raw material of my craft" - Stephane Hamel
Introduction
Stephane Hamel was named most influential industry contributor by the Digital Analytics Association in the spring of 2013. With over twenty years’ experience empowering organizations to analyze and optimize their online channels, Stéphane Hamel has cemented his position as a leading voice for digital analytics and online optimization.
Innovator, speaker and renowned consultant, Stéphane holds an MBA in eBusiness from Laval University(Québec City) where he teaches a graduate class on web analytics. He is also an online tutor for web analytics and business analysis courses at UBC Continuing Studies.
He is Director of Innovation at Cardinal Path, where his responsibilities include creating innovative company-wide solutions and digital measurement strategies to deliver maximum value and insight for Cardinal Path clients.
The views and opinions expressed are solely mine. These views and opinions do not necessarily represent those of Cardinal Path.
Bragging rights
Named "Most Influential Industry Contributor" by the Digital Analytics Association (Spring 2013)
When migrating from "classic" GA to Universal Analytics, the web property is migrated to the new UA processing. The existing GA tags will continue to work and you can gradually re-tag with the new UA syntax. There are no tools to move data from one web property to another.
Virtually all vendors of web analytics platforms have abandoned their log-based solutions (i.e. Webtrends, Google old Urchin product, I think only Unica from IBM remains available with a log-based approach but I`m not sure). Today`s websites (let alone mobile
