(Entry was posted by Sarah Adams on this post in the Dumb SEO Questions community on Facebook, 06/25/2020).
Need advice on delivering a large content audit
Hello! I am looking for advice on how to present findings for a large enterprise content audit.I`m working on a large site migration project and one of the deliverables is a very big content audit. The content audit is meant to identify what pages can be pruned and what should be migrated over, along with helping inform decisions about tagging, how content will be sorted, what page templates we`ll need to develop, what the URL structure will look like, paywall metering decisions, etc.
The content audit that will be handed over to the migration team will be in a Google Sheet format since they`ll just need the URLs they`re migrating over...but I`m trying to figure out the best way to present the information to the client because I`ve never done a content audit THIS BIG.
As I worked through each section I would note any observations, and I ended up with a 30-page doc haha.
Does anyone have experience delivering a large content audit with a lot of findings/observations/questions? I want to try to avoid turning my findings into a big presentation deck because my PM will murder me if I go too far over the time attached to it...but it`s one of the biggest to-dos attached to the project so I might have to. If anyone has any ideas on hwo to present this type of information, or can point me to some examples, I`d love to hear it!!
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in the Dumb SEO Questions
community on Facebook, 06/25/2020).
