Dumb SEO Questions

(Entry was posted by Greg Kristan on this post in the Dumb SEO Questions community on Facebook, Tuesday, March 4, 2014).

What are the best options to clean up a site with keyword stuffing in their blogs dating back to 2010?

If a site is over optimized with keyword stuffing in their blogs and these blogs date back to 2010 what are my best options to clean this up? 

A) Go through all of the blogs and take out the hyperlinks and excessive keywords, rewrite the URLs, rewrite the ALT tags, rewrite the title tags, and then no index no follow the post. We are talking more than 300 blogs

B) No Index No Follow the blogs 

C) Delete all of the pages 

D) If anyone has a better option let me know!

Thanks!?

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YOUR ANSWERS

Selected answers from the Dumb SEO Questions G+ community.

  • Greg Kristan: If a site is over optimized with keyword stuffing in their blogs and these blogs date back to 2010 what are my best options to clean this up? ;

    A) Go through all of the blogs and take out the hyperlinks and excessive keywords, rewrite the URLs, rewrite the ALT tags, rewrite the title tags, and then no index no follow the post. We are talking more than 300 blogs

    B) No Index No Follow the blogs ;

    C) Delete all of the pages ;

    D) If anyone has a better option let me know!

    Thanks!
  • W.E. Jonk: Are you talking about 300 blog posts or 300 blog sites?
  • Greg Kristan: sorry about the confusion. 300 blog posts on one site ;
  • W.E. Jonk: Did you received a message in your GWT? ;

    I wouldn't rewrite URL's because that is not needed. Also I wouldn't take out hyperlinks because they have nothing to do with keyword stuffing. I would focus on title, alt and main content. ;

    Frequently when it comes to keyword stuffing the content itself is low quality too. Therefore I would take out the blog post that are poor quality. You would do this for Panda [1]. It depends on the incoming links if you would serve a 301 or a 404 (or noindex), due to penguin. If incoming links are low quality I would serve a 404, otherwise a 301 to the most related content (but not to the home page because G might view that as a soft-404).

    So it would probably be some combination of what you proposed. However if you did receive a manual penalty you might want to be a little more aggressive by deleting whole sections.... ;

    [1] ;
  • Greg Kristan: Hi  ;, there is no message from Google but many of the hyperlinks on the blogs are exact anchor matched that are all pointing to the same 3 or 4 pages on the site they want to rank for. ;
  • W.E. Jonk: These are internal links, right? Normally that isn't really a problem. For example, nav links on the sidebar to your top products on every page is okay...
  • Greg Kristan: oh ok, that actually makes sense  ;about the internal links

    Thanks!
  • Lori Eldridge: Use semantics instead of stuffed Keywords and add new content.
  • john writer: I agree with for Semantics but interlink on 300 pages please give different anchor text .. Try on long phrase like <b>we are seo geek for blogggggggg</b> . my target just <b>SEO</b> keyword but explain to se bot we r not spammy

View original question in the Dumb SEO Questions community on Facebook, Tuesday, March 4, 2014).

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