Dumb SEO Questions

(Entry was posted by Zeno Sittas on this post in the Dumb SEO Questions community on Facebook, Thursday, May 10, 2018).

Two web pages that show the same product but in two different languages

Hi everyone, I have a quick dumb SEO question:

I have two web pages that show the same product but in two different languages, there is no translation of the product name itself so the pages are currently sharing the same h1 product titles, my understanding is it’s never a good idea to have two pages competing for the same keywords so what would be the best solution from an SEO standpoint?

Should I be using canonical to only focus on one of them?


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YOUR ANSWERS

Selected answers from the Dumb SEO Questions G+ community.

  • Michael Martinez: "my understanding is it’s never a good idea to have two pages competing for the same keywords" <-- First of all, that`s wrong. There are many queries where two or more pages are served from the same site. The search engine decides what to put into those search results. There is nothing wrong with having two relevant pages for the same topic. However, in this case you`re talking about two pages using different languages except for the H1 elements. If there is no translation for the product name but everything else is translated you should be fine.
  • Zeno Sittas: Thanks Michael
  • Michael Martinez: You`re welcome. Just to add a little bit of clarity: duplicate content becomes a problem at scale. If you have thousands or hundreds of thousands of duplicate pages, THAT`S a problem. A small site with only a few hundred pages can tolerate a small number of duplicates. Think of the problem as a ratio of duplicates to true uniques. As long as the true uniques outweigh the duplicates most sites are okay. As the duplicate side of the ratio increases you get into potential problems.
  • Michelle Hartwell Hamill: Hreflag tags may help
  • Benj Arriola: Like what Michelle Hartwell Hamill mentioned above, hreflang I believe is the best solution. Then as an additional guide: https://moz.com/.../duplicate-content-block-redirect-or...
  • Michael Stricker: If that were your only, or primary product, then these extra measures would be worthwhile.
  • Zeno Sittas: Thank you all for answering - I have added href tags
  • Zoran Jozić: My suggestion would be to still provide the content in the local language. Hreflang is used so Google can serve the right content to right audience and what good is is going to be if the content that you have is not translated?
  • Zeno Sittas: The content has been translated

View original question in the Dumb SEO Questions community on Facebook, Thursday, May 10, 2018).

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