Dumb SEO Questions

(Entry was posted by David Jones on this post in the Dumb SEO Questions community on Facebook, 10/16/2015).

Pop up warnings regarding EU cookies

I have some questions about pop up warnings regarding EU cookies law compliance and Google Adsense. Im using a banner pop up from Silktide.com, its just a bit of JS that goes in the header. Aside from showing a message to users and an `OK got it` button for them to click Im not sure what exactly the code does. If a user clicks the `OK` button does the JS then tell Google Adsense that its ok to display the ads to this person (assuming they are in the EU of course) and what happens to the ads if they dont click it?
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • David Jones: I have some questions about pop up warnings regarding EU cookies law compliance and Google Adsense. Im using a banner pop up from Silktide.com, its just a bit of JS that goes in the header. Aside from showing a message to users and an 'OK got it' button for them to click Im not sure what exactly the code does. If a user clicks the 'OK' button does the JS then tell Google Adsense that its ok to display the ads to this person (assuming they are in the EU of course) and what happens to the ads if they dont click it?
  • Jon Tromans: Its just consent from the user that they are OK with cookies being stored on their machine. You should also have a page explaining what cookies are used for.

    It shouldn't notify any other services about this consent.....
  • Juchel De Leon: Hi! +David Jones I just wanted to share this convo from https://wpism.com/comply-eu-cookie-policy-google-adsense/
    This is the comment I've read that makes sense and the author agree about it:
    I quote:
    "from my understanding you do not need to use any of the plugins you have suggested…
    You need to relies the term “consent” doesn’t mean they have to physically click a button. The user IS consenting by continuing to browse your site.
    If they do not agree with your cookie policy then it is up to them to remove themselves from the site. Everyone here is panicking about what if I user clicks “Deny” but the fact of the matter is, there should not be a deny if any.
    This is why you see fairly large sites only say “okay” or “Read more” there is never a “Deny” option because if you clearly state this in your cookie policy then it is all above board and legal compliant.
    All a user needs is a message that can be visible somewhere on their site which states “we use cookies”. Their continued browsing is consent.
    I really feel as if you should update your article to point this out
    "
    Author's Response:
    That’s a good point. I agree with you that we don’t need to seek any explicit consent as few plugins mentioned above allow for that.
    Now the question is how do that consent as required by law? – “require that consent be obtained.”
    If you look at how Google itself has implemented the consent in its blogger powered websites;
    “This site uses cookies from Google to deliver its services, to personalize ads and to analyze traffic. Information about your use of this site is shared with Google. By using this site, you agree to its use of cookies.”
    with two buttons;
    LEARN MORE GOT IT
    So, yes like you have mentioned, there’s no need of “Deny” option and I guess users can control that from browser if they really need to.
    The important point from the legal requirement is to display the information and “obtain consent”.


    I hope this will help you out!
    :)
  • Dave Elliott: http://www.cookielaw.org/the-cookie-law/ is the official explanation. Normally you are fine with a "by using this site you consent to having tracking cookies put on your machine if you don't agree go away" type message.

    to be honest i think this is almost dead in the water, it has never been enforced but it is certainly safer to have the messaging as in theory you could be fined heavily.
  • David Jones: ok thanks guys
  • Edwin Jonk: From the expert panel in this weeks SEO Questions hangout on air on 01:08:55 into the YouTube video: https://dumbseoquestions.com/q/pop_up_warnings_regarding_eu_cookies +David Jones

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View original question in the Dumb SEO Questions community on Facebook, 10/16/2015).