Dumb SEO Questions

(Entry was posted by Antonio Tourino on this post in the Dumb SEO Questions community on Facebook, Thursday, March 29, 2018).

How badly are my rankings going to be affected when swapping from http to https?

Hello everyone, I`m new to the group, I`m curious how badly are my rankings going to be affected when swapping from http to https?
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Selected answers from the Dumb SEO Questions G+ community.

  • Ronnie Lawson-Jones: Not at all and maybe a boost if you get the redirects right
  • Michael Martinez: Never had a problem. Converted over 100 sites. However, if you BREAK the site (inadvertently) that could cause a problem.
  • Dave Elliott: It`s pretty straight forward. Just sort out redirects, check for any chained redirect chains and update your internal links if you don`t use relative urls.
  • Doc Sheldon: I`ve done dozens of conversions, and often see just a negligible drop, usually not of great duration - a handful of weeks. In around half, I see no noticeable drop at all.
  • Gerry White: Depends on how badly it is screwed up - as Doc Sheldon says - having done quite a few now - generally its not noticeable if there is any drop, but after I have typically seen a rise after depending on scale - there are a few resources (including a guide and a HTTPS trello board) here - https://www.takeitoffline.co.uk/https/ - the single `gotcha` is GTM implementation, or wordpress
  • Antonio Tourino: Thanks so much for all the help, was getting worried about doing it haha

View original question in the Dumb SEO Questions community on G+, Thursday, March 29, 2018).