Dumb SEO Questions

(Entry was posted by Chris Castillo on this post in the Dumb SEO Questions community on Facebook, Thursday, May 31, 2018).

Guest Post (Outreach) Question

Guest Post (Outreach) Question:

Is it kosher to submit a blog article to several blogs as unique content, and give the first to accept publishing rights?

I`ve just started content marketing via guests posts, and want to avoid burning bridges.

What`s the best approach for submitting posts while respecting the editors?

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Selected answers from the Dumb SEO Questions G+ community.

  • Zoe M Hughes: Submit ideas/blog outlines for consideration. Then they can make sure it`s right for their target audience and content marketing strategy. Saves you doing the hard work until you have a definite go ahead.
  • Chris Castillo: Let`s say that you did that, and you submitted the same idea/blog outline to 10 different publications where it would be a great fit for their target audience. If 3 of those publications showed interest in your blog idea/outline, then you can only choose one to publish the article. How do you handle the other 2 that you need to turn down?
  • Zoe M Hughes: Rewrite the same core content to suit each target audience. Every business and website has a different demographic they`re targeting. There`s lots of ways to re-purpose the same content
  • Chris Castillo: Zoe M Hughes ... Thanks Zoe. :)
  • Khurram Aziz: Yeah, the fact that the other sites showed interest in your work, mean they want content from you. However, i can`t imagine doing a "switcharoo" for a re-written article, that`s not the same won`t be noticed. I don`t normally submit whole articles, but pitch articles and see what interest there is before i begin writing. THis keeps things flexible as to what i eventually write and for whom
  • Chris Castillo: Thanks Zoe & Khurram. I decided to go ahead and pitch only 3 sites the article that I had already pre-written. It was a really well-written article with lots of good content. I figured that there assuming a 30% conversion on my pitches was probably very optimistic (LOL), so I thought that was "safe". Luckily, I had one site pick up the article and won a backlink from a DA 61 site. 🙌

View original question in the Dumb SEO Questions community on Facebook, Thursday, May 31, 2018).

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