SEO for single page website

Selected answers from the Dumb SEO Questions Facebook & G+ community.

• 
  Ehtesham Shaikh: Hi All,
  
  A stupid requirement from my client.
  
  My client has an e-commerce website (SINGLE PAGER) asked me to rank for queries like car battery, bike battery, inverter battery, marine battery and so on...
  
  I told him that it is not possible in single pager but still he wants to do it because someone else told him.
  
  I just want to know is it possible or has 0.001% chance to target such queries on single page website?
  
  Thanks,
• 
  Ani Lee: being a SEO export we can suggest client its not good but after that if client want then no problem we can do it but will take time to come on SERP
• 
  Ehtesham Shaikh: +Ani Lee Thank, could you please help me with case studies or references that shows it is possible to rank?
• 
  Jim Munro: That is a question you could also ask your client, +Ehtesham Shaikh ;. :)
• 
  Ehtesham Shaikh: Asked :) but no answer from him. +Jim Munro ;I know it is not possible but I don't want to give a single chance to prove me that it is possible. I asked this question in this community to be 100% sure on my decision. Let me know if you have some references.
  +Edwin Jonk ;would love to hear from you.
• 
  Kyle Hawk: Regardless of if it's a single page website or not, I would also suggest researching the competition on those key words / phrases to get an idea of how big of a hill you are about to try and climb. Good luck :)
• 
  Dave Elliott: it would be very difficult to rank well for those keywords on ANY website! Unless you are working for a major player in the industry anyway. Basically, what Kyle was implying!
• 
  Jordan Lowry: What about targeting more long tail keywords within that industry?
• 
  Ehtesham Shaikh: +Jordan Lowry The biggest problem is,
  that it is new domain not even 3 months old, It is some sort of ecommerce portal that sells automotive battery online (This would be the first single page ecommerce website). Also it has 5 main category and 12 sub category so i don't think long tail would work.