Dumb SEO Questions

(Entry was posted by Shirish Deshpande on this post in the Dumb SEO Questions community on Facebook, 04/11/2014).

How do I get more traffic from targeted city?

Got a query in regards to local seo - I am promoting a dentist. Have already done the basics of local seo. Only receive 25% of traffic from expected city area. How do I get more traffic from expected city or localities within? Also just a thought - creating sub-domains with locality names within the city will it help. Please advise.?
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YOUR ANSWERS

Selected answers from the Dumb SEO Questions Facebook & G+ community.

  • Shirish Deshpande: Got a query in regards to local seo - I am promoting a dentist. Have already done the basics of local seo. Only receive 25% of traffic from expected city area. How do I get more traffic from expected city or localities within? Also just a thought - creating sub-domains with locality names within the city will it help. Please advise.
  • Ranu Jain: Hi Shirish,

    Here are some of the factors that will increase site's search engine authority and accessibility for local customers.

    - Ideally every page should have your address and phone number. This is helpful for users but it also reinforces your location to the search engines.

    - Claim Your Profile on Google Local Business Center, Yahoo Local, etc.

    - Try to get multiple Google+ Local Reviews. Businesses with numerous reviews on their Google+ Local pages typically have more solid online standings.

    - Add a Blog To Your Site.
  • Shirish Deshpande: Thanks +Ranu Jain. You have helped me to further refine my question. So how does one go after implementing all the steps mentioned by you? I still face less traffic from required city area/geography. Only 25% of total visits are from targeted geography. How do I improve visits my target area?
  • David Coleman: Hi Shirish

    Have you thought about manual submissions to local directories and sites listing dentists in the town/region? Citations are one of the strongest local ranking factors.
  • Greg Kristan: I would put the major cities that you service on your site.

    For example : London UK Top Dental Service - Your Company Name ; (Title Tag)

    And then on that page show a map of your location along with mentioning the city or surrounding cities that your service is best suited for

    Also moz.com/local is a great place (only for U.S or maybe just North America) to check all of your listings and make sure that your location is accurate!

    Best of luck!
  • Chris Taylor: Appreciate all the above suggestion and I think +Shirish Deshpande ;you should follow all the said points. Since local business directories are good place to get exposure to your local business and definitely don't forget to claim Google Local listing, as it is now the most renewed place to list your business and get better Serps. Add your business to Yelp.com mantra and Yellowpages as well.  ;:)
  • Shirish Deshpande: Thanks +Chris Taylor ;, +Greg Kristan ;, +David Coleman ;and +Ranu Jain. Appreciate your replies. Surely will implement the points which I may have missed. FYI - my client is in India. I do have more question but will post it separately on local SEO

View original question in the Dumb SEO Questions community on Facebook, 04/11/2014).

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